For a limited-time, try Moto X risk free and save*

According to a recent report by the American Customer Satisfaction Index (ACSI), Motorola customers are some of the most satisfied smartphone owners in the country. In fact, Moto X ranks as one of the top three smartphone brands!

The report also sheds light on the massive shift we are seeing in the wireless and mobile industry. People are happiest without a contract. The good news is that more and more carriers understand the importance of offering simple to understand, no contract wireless plans. To embrace going off-contract, we recognize the need to offer great premium smartphones at a better price so you get more bang for your buck.

With that in mind, we’re offering you the opportunity to customize and try a new Moto X for 30 days, risk free at a new off-contract price of $299** (after $50 rebate).

To try one out, simply design and order your device at motomaker.com and activate it on a no-contract plan. If you don’t love your Moto X, simply ship it back to us for free any time in the first 30 days. No hidden fees or restocking charges — and if your Moto X didn’t turn out how you envisioned, we’ll even give you one “do-over” for another shot at designing your Moto Maker creation. If you love it, keep it and get a $50 discount off the purchase price**.

As always, we want to give you the power to choose a great mobile experience, and when it comes to form and function, Moto has you covered.

Check out motorola.com/sayhellotomoto to say goodbye to contracts and Hello to Moto.

Posted by Jeff Miller, Head of North America Sales


*Say Hello to Moto valid from 6/15 - 6/29
**Requires survey response for rebate eligibility, Price will appear as $349.99 in cart. Refund to the credit card you used to make purchase will be processed 6-8 weeks after delivery.

Spring is here and with the warm weather are endless ideas for cute looks. We’re a big believer in choosing your own style, which is why we give you the choice to customize your Moto X in a variety of different combinations, including genuine leather and wood backs. So we asked West Hollywood-based fashion experts at The Style List on Sunset Boulevard for their advice on creating a look that works.

They gave three tips:

Tip #1: Make a statement - A statement piece is a great way to define your look. It could be a skirt you love, a bold piece of jewelry—or even your phone!

Tip #2: Customize your style - It doesn’t matter what this season’s trends are—the most important thing is that you’re your own person! Make the style your own by choosing pieces and colors you love.

Tip #3: Be inspired - Look around you for inspiration to bring together your outfit or your style. Your statement piece could be a great place to start.

Want to see happens when you put these tips to work? The Style List uses customized Moto X’s as their statement pieces and put together three adorable outfits based on the phones:



Visit Moto Maker to create your own customized Moto X today.

You might have heard the phrase in an art history class, read it in article, or even heard a friend use it describing her shoes: patina. It’s the term people use to describe what happens to an object over time. Patina has an especially beautiful effect on leather and wood—which means that your Moto X and Moto 360 become more beautiful over time.
Photo Credit: Kevin Flynn

Authenticity of materials and quality craftsmanship are at the heart of every product we make. As designers we understand the importance of what we call “Materiality.” It is a critical component to engaging people’s senses in a visceral way: the look, feel, smell and sound of materials help elevate the quality of an object. Materials can add delight and surprise to a person’s experience and remind people of positive and emotional memories when they use our products.


Every material we choose must embrace a high standard of quality, both in terms of how it looks and how it feels against your skin, so that you can choose a distinct look to fit your style.

So when it came to choosing the leathers for Moto 360 watch bands and for the back of your Moto X through Moto Maker, the details counted. We turned to Horween, a classic, family-run leather company that has been making quality leather for more than 100 years.

We sat down with owner Nick Horween, whose great great grandfather started the company in 1905. Nick answered a few key questions about Horween leather and even let us snap a few pictures around the workshop near Chicago’s Loop.
Can you give us an overview of the Horween story?
I’m a fifth-generation Horween. The company was founded in 1905 in Chicago by my great great grandfather Isadore Horween who worked at a different tannery from 1893-1905. We bought our current building in 1920. The building was a tannery before. There were many tanneries in Chicago when we purchased the property, but we’re the last tannery today. Our factory has always been family owned and operated. All of our hides are fully traceable. They come from here in the Midwest and also Toronto, Quebec, and France.

Why do you think Horween leather ages so well?
It has a lot to do with what we put in the leather. We use vegetable tannage extract made from tree barks. Just like wood, when left out in the sun, the leather darkens. Our leather also reacts well to oils from hands, which instead of breaking the material down give it more color and character.
Where is Horween Leather used?
Forty percent of our leather is used for sporting goods. It’s used for NFL Wilson footballs and NBA Spalding basketballs. About half of the players in the MLB play with Rawling gloves made from Horween leather.

You have a style all your own. Now, you can customize a modern watch that satisfies your personal tastes and have it delivered to your door step. Introducing Moto Maker for Moto 360.

Choose from three case finishes: dark metal, light metal or champagne gold. Then pick one of nine bands, including leather, metal, and our new mono-link design, a modern take on the classic metal band style. Complete your design by choosing one of 11 watch faces. Once you get your watch, it’s easy to swap watch faces from our collection or through Google Play.

Need some inspiration? Each watch has a personality all its own. Ever think about how you would describe yours? Here are just a few fun watch personalities that might come through with these new combinations:


Professor Hip
Light Finish Case with 22mm Cognac Leather Band

It's 20 years from tenure but this Moto 360's leather band is ready to rock with any elbow patches. It's even happy to provide notifications on the latest 17th Century Lit forums. Build your own Professor Hip.



Golden Goddess
Champagne Gold Finish Case with Cognac Leather Band

Does the champagne gold finish match a sun-kissed golden forearm? Of course it does. This watch keeps a constant eye on UV levels using its weather app—all while perfecting an impeccable watch tan line. Build your own Golden Goddess.


On-the-Go Stylist
Light Finish Case Champagne Gold Metal Band

Where “boyfriend” meets fashion trend, consider this watch your On-the-Go Stylist. It'll add that finishing touch to whatever outfits you wear throughout the day, from your morning meetings to post-dinner drinks. Build your own On-the Go Stylist.




Wheeler Dealer
Light Finish Case Dark Metal Band

This watch style says that it's here to close. It's serious and sleek and ready for some smooth talking. A quick check of the messages may mean the final detail needed to seal the deal. Build your own Wheeler Dealer.




The Modernist
Light Finish Case with Slim Champagne Gold Metal Band

It is, in a word, impeccable. It prefers simplicity and elegance in both fashion and design. It could fit into any design magazine—cultivated with clean lines and polished steel—but instead it's on your wrist. Build your own Modernist.

Whether you eat all the caramels first, insist on dark chocolate only or pick through candy hearts for your favorites, how you enjoy Valentine’s Day is your choice. This year, we’re choosing to spread the love with a sweet deal.

As a designer, there is this leap of faith that is hard to describe. You come up with a great idea. You know there is a need for it. And then it’s time to make it real, not only in the designing but in the engineering. The two have to come together.

When it came to designing the wood Moto X (what we now fondly know as the Natural Collection), we had to take that kind of leap. We looked to you, our consumers, for inspiration. We visited your homes and listened to your stories. You showed us what mattered to you and why.

We knew that allowing people to customize their phones with a variety of colors—bright, dark, shy, loud—their own accents, and a personalized message was an important step. But we wanted to create another choice that would make a really unique statement. Looking out into the market of black and white phones, we thought of designing something really different: a wood phone.



It was time for the leap. There were challenges to overcome to make our idea real. We had to:

• Design for uniqueness. Synthetic materials, like plastics, are purposefully created identical, so that technology like the antenna work every time. The beauty of wood is that it is a natural material, so every piece is gorgeously different. This meant we had to design the shape of the wood backs—as well as the technology inside—to work the same every time, regardless of the wood’s variation.
• Design to last. This organic material also needed to have the same durability that we create in synthetic materials. The shape and the design of both the wood backs and the casings became key to making the phone weather every day use—art as much as science.
• Design for choice. Underpinning the ability to choose a wood, leather, or color back was Moto Maker. Moto Maker is what would allow customers to choose exactly what they wanted. Beneath the clean website design was more than just code. We had to develop new software, workflows, and creative teams so people could see their designs online before ordering. Offering a personalized message on the back of the phone made it possible to create a totally one-of-a-kind device, but it also required new, automated equipment that had never been used before.

We moved into a shared space, an epicenter where all the leads could work together for the next 10 months. We were moving so fast and so fluidly that we needed to be able to tap on each other's shoulders to ask the most random (but ultimately important!) questions. Moto Maker was weaving our teams and company together in a completely new way to address the unique challenges of enabling you to choose from literally thousands of combinations.

The result?

The ability for the first time to express your style by choosing from first real wood—and now leather—phone backs, among other colors and customization. The backs are designed to be unique, just like you. The feel of the wood isn't slick and artificial. It's smooth but natural, intended to feel amazing and wear beautifully over time. It’s authentic and crafted. It’s not meant to be your standard mobile device.

As the co-creators of this phone, we’ve spent a long time designing. Now it’s your turn to design the rest. Take a leap. What Moto X are you?

Posted by Katie Morgenroth, Lead Industrial Designer

Welcome to the Style Speaks Series—a moment in which we talk with experts and thinkers about what style and color really mean and what it conveys in our lives. Color is integral to how we feel, how we choose to communicate, how we choose express ourselves—and even how we choose to customize our phones! This is what these people think about color. What about you? What do you choose?

When it comes to color, Sabreen Madden is obsessed. As an interior designer and teaching assistant at Harrington College of Design, color is integral to how she creates spaces. During her day-to-day she is always thinking about color theory, color relationships, and design elements. “Everywhere I go, everything I do, every package I look at—even a box of cookies—I’m thinking about the color and design,” she said.

Black is one of Sabreen’s favorite colors. She took us around the house in Chicago she beautifully designed and shared how she thinks about what black conveys.

Choose to beat the crowd. Starting Tuesday, September 16, pre-orders will open for some of the new Motorola products we announced earlier this month, including Moto X for AT&T, Moto X - Pure Edition, Moto Hint and Motorola Turbo Charger. All four products will be available for pre-order on motorola.com starting at 11 a.m. CT.  Shipping dates vary by product and will be provided at checkout.

Moto X for AT&T - Order the AT&T version of the new Moto X starting on Tuesday.

Moto X - Pure Edition -  The off-contract Moto X is available SIM unlocked and with an unlockable bootloader for $499.99 USD.

Moto Hint - Our discreet wireless earbud gives you complete control of your phone and allows you to access everything you need by just using your voice. It will be available for $149.99 USD.

Motorola Turbo Charger - Our fastest charger ever takes just 15 minutes on the latest Moto phones to get up to 8 more hours of battery life. It will be available for $34.99 USD.* 

Plus, we have more great news... Moto 360 will be back in stock starting Tuesday in the U.S. on motorola.com. You’ll want to hurry as quantities will be limited.

And don’t forget about our Trade In program, making it easier than ever to purchase a customized Moto X using Moto Maker. Just send in your old device, and we'll mail you a Motorola Visa Prepaid Card worth up to $300 depending upon the phone you send in. Visit motorolatradein.com to learn more.

You’ll hear more from other U.S. carrier partners soon and from our partners around the globe regarding additional Motorola product availability. For those in France, Germany and the UK, take the new Moto Maker for a spin and design your own Moto X in advance of availability at your local motorola.com site.



Our newly enhanced Moto Maker site features:

• More choice - new leather finishes, FSC-certified wood finishes and Moto X - Pure Edition
• New rendering engine - get a better feel for what your customized phone will look like with our new new photo realistic rendering engine
• New tools - now compare several designs side-by-side or start off with options curated by our designers

Choose choice and happy shopping!


*must be purchased separately due to longer pre-order time

Moto Maker lets you express yourself and your style through your phone. Now, you can express your school spirit too! Just in time for the tournament, we’re introducing the College Collection, a range of college-inspired Moto X customization options that allow you to showcase your favorite school colors. We took a look at college colors across the board and added nine new back colors and three new accents to our Moto Maker palette so you can create the ultimate fan phone.

Starting today you can visit our College Collection design gallery and select from pre-configured school color combinations and clear cases1 with school logos and team names for up to 40 schools and counting. Don’t see your favorite team? Mix and match with the new color palette to create your perfect combination.

A custom Moto X from the College Collection is now available starting at the everyday price of $399 off-contract or $49 with a new two year contract. Currently in college? We’d like to sweeten the deal with a student discount2. Register at motorola.com/college with a valid .edu address and you can get an off-contract Moto X for the discounted price of $339.

The College Collection is just one of the many ways to get customization inspiration for your Moto X. Visit the new design gallery curated by our Moto Maker team and designers for more ideas and create yours today!


Posted by Ravi Thakkar, Group Product Manager


1 Officially Licensed College cases by Uncommon, cases available at an additional cost
2 Must have a valid .edu email address to receive discount

Sometimes, even in the technology industry, the best inspiration comes straight from nature. We recently introduced Moto X with Bamboo, the first-ever smartphone incorporating real bamboo into the body. Since then we’ve been hard at work crafting new options, and are excited to announce three new natural wood finishes for Moto X: Walnut, Teak and Ebony.

Featuring natural finishes and distinct grains, these wood backs are undeniably unique and provide a whole new level of sophisticated customization for your smartphone. Every wood grain is different, so every phone is too - just like you!

Moto X is now available for the everyday starting price of $399 off-contract. We want to make the upgrade to a wood finish just as accessible to people, so we're making it available for just $25 more. Bamboo will be available with this new price on Moto Maker starting today and Walnut, Teak and Ebony finishes will be available starting January 21st.

You’re different. You go against the grain. So you need a phone that’s as unique as you are. That phone is here. Introducing Moto X with Bamboo.

We’ve always had fun experimenting with different materials in our devices. From DuPont(TM) Kevlar(R) to aircraft-grade aluminum, we love to push the envelope and bring you quality materials that have a meaningful purpose or unique sense of style. Bamboo represents new territory for the smartphone industry and expands the thousands of customization options available via Moto Maker. Since each back is made from real Bamboo, no two devices will ever be the same - it’s truly a smartphone as unique as you are.

We’re eager to tell you more about our Moto Maker holiday price promotion (formerly known as Cyber Monday deal). This week we’ve put a lot of work into designing a simple sale that avoids rushed checkouts and frantic phone selection, so that you can take your time customizing your Moto X without racing against the clock.

Here’s how it will work:

At 12 pm EST Wednesday (12/4) and again at 12 pm EST next Monday (12/9), a customized Moto X will be $150 off the no-contract price. You’ll also get 30% off select accessories—including cases, headphones, and wireless products—when you use the promo code THANKS. We have bumped up the number of sale devices available. The promotion will last as long as quantities are available each day.

Here’s what you do:

• Go to motorola.com/holiday2daysale and register for the promotion starting at noon EST on the two sale days. You will know right away if quantities are still available.
• Once registered, you will be emailed a promo code within a few hours. This code is active for one week.
• Go to Moto Maker and design your phone within the one week window (take your time and have fun!).
• At checkout, enter your one-time promo code to receive $150 off the no-contract price in the shopping cart. (Your code only works once and for one phone.)
• Submit your order to get rocking with your custom Moto X in time for the holidays. Moto Maker will provide an estimated delivery date while you design your product and again at checkout. You will also receive an email when we start assembling your device as well as when it ships.*

We’re excited to share this promotion with you and can’t wait for you to get your Moto X. Visit our FAQ page if you have more questions.

Follow our Twitter, G+, and Facebook for the latest on the sale.

*Shipping times are subject to parts availability.

I want to apologize to our customers and fans for the issues we experienced on our website with our Cyber Monday promotion. I want you to understand what happened, and what we are doing to rectify the situation.

From your clothes to your car, you express your personal style. Why should your smartphone be any different?

Moto X, the first smartphone designed by you and assembled in the USA, is now available for customization on all major U.S. carriers including Verizon Wireless, Sprint, T-Mobile and AT&T.




Just in time for the holidays, you can now choose to add a custom phrase to the back of your Moto X. With fiber laser technology, you can sign your design like never before. Show your team spirit, sport your nickname or give a gift with the ultimate personal touch by adding this free feature when you customize your Moto X on Moto Maker.
Using our online studio, Moto Maker, you can customize your device inside and out. Select your front, back and accent colors, choose memory, add accessories and more. Using 3D beta, a new feature that uses WebGL* technology, spin, zoom, and explore every angle of your uniquely designed phone before it’s ever assembled. Go on...give it a try.

And the best part? For a limited time, Moto X will be available for the promotional price of $99.99 with a new two-year contract from participating carriers. See here for details.

Coming soon, your Moto X will get even sweeter with Android 4.4 KitKat. Stay up to date on the latest upgrade information on our support site.

Now, show us your style!



*3D Beta is best viewed with Google Chrome. Don’t worry, if you haven’t yet upgraded our responsive design for mobile, tablet, and other browser platforms will continue to work in standard mode.

WebGL is not supported by all browsers and requires a capable graphics card with updated drivers. Mac and PC platforms are only supported at this time. For a full list of WebGL capable browsers, visit http://en.wikipedia.org/wiki/WebGL#Desktop_browsers. To test your browser now, visit http://get.webgl.org/

At Motorola, the kinds of things we obsess over are answering real people’s needs and unlocking the power of personal, customized interactions.

Then we got to thinking: Why should we stop at device experiences?

So we’re rolling out a new social experiment to take customer support to a completely new level: the Moto Tweet Fleet. It’s a roving troupe of Motorola ambassadors that leverages public hyper-local data on Twitter to rush to your rescue in real time when you need help.

We’ve all been there: Your battery is dead. You’re lost and frustrated. You’re hungry and cranky. Whatever it is, the friendly fleet is ready to come give a hand. While you’re with the fleet, you can even meet our new Moto X and customize your own using the Moto Maker online studio.

Oh, and did we mention swag? We’ve partnered with smart USA to deck out the fleet with stylish smart cars, from which ambassadors hand out Sol Republic headphones and other Motorola accessories to lucky passersby. What could be better to pair with a fully customizable Moto X and accessories than a customizable smart car?

We’re starting with a beta program in neighborhoods throughout New York City and hope to expand to Chicago next. If you’re in New York, all you have to do is tweet at @MotoTweetFleet between 11 a.m. ET and 7 p.m. ET daily. See you out there.

There are 150 million smartphones in the USA. Until Moto X, not one of them was made here.

When we set out to make Moto X, we asked ourselves, why?

Conventional wisdom said it wasn’t possible. Experts said that costs are too high in the US; that the US has lost its manufacturing capability; and that the US labor force is too inflexible. And it’s true that most manufacturing in the consumer electronics industry moved offshore over a decade ago.

One year ago, we chose to believe differently. We chose to be optimistic about the future of manufacturing in America. Not because making our flagship product here in the US is the easy thing to do, but because it’s the right thing to do.

People called us crazy. But we quickly realized that it's not economics that prevents consumer electronics companies from making things locally. It's lack of imagination and vision.

First, the economics have changed. It’s not that much more expensive to make a phone here than in Asia.

Second, innovation is an iterative process of redesigning and refining. That process becomes much easier when the people designing the products are near to the people building them.

Third, consumers have changed. Some want to participate in the design of their device so they can reflect their personal style, and that’s much harder if your manufacturing is overseas. Others want a locally built product and want to know they are supporting local jobs.

But there is a larger reason that ultimately motivated us to assemble Moto X here in the US.

Producing Moto X locally helps bring innovation back home, which is essential to the economic health of the US. It provides jobs and helps maintain technical skills that would otherwise be lost. It’s also true to our nature. We’re makers, and we should continue to be makers.

So, today we’re celebrating the official launch of the manufacturing facility in Fort Worth, Texas, that builds every Moto X sold in the US. Some said it couldn’t be done, but the factory we just opened and the people working there are proof that it could. We’ve created more than 2,000 jobs in Fort Worth in less than four months, and we’re still hiring.

I couldn’t be more proud of the work our team has done.

We think people will be proud to carry a phone that’s built in the US. And now they have that choice.

--Dennis Woodside, CEO, Motorola





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Moto X: New Ads, New Availability and Moto Match

Does this look familiar?


See more Lazy Phone ads for Active Display and Quick Capture.

Moto Maker, our Moto X design studio, is now officially open for online orders for AT&T customers! For the first time ever, you’re in the driver’s seat when it comes to designing your own phone in just a few clicks. When you’re finished we ship it directly to you, ready to go.

You want options? We’ve got options. You pick the colors, and decide on the all details: the front, back, accents, memory, wallpapers, accessories -- you can even include your Google ID and we’ll load all of your account information for you in advance. Then, every custom phone is made to order in Ft. Worth, Texas and shipped to you for free.

Learn more about Moto X, design your own and share your masterpiece with family and friends at Motorola.com/motomaker.

It’s been quite a journey, but we’re finally here. Starting tomorrow, August 23, your Moto X is available for purchase at all AT&T stores.

Moto X responds to your voice so you can check the weather, get directions, or do just about anything without lifting a finger. Two quick twists of your wrist and Moto X’s camera is ready to go, so you won’t miss a shot. With the best of Google services baked right in, Moto X helps you get everyday tasks done quickly and easily. And every Moto X sold in the USA is assembled right here in the USA.

Moto X is also the first smartphone designed by you. You can go into an AT&T store and choose from woven black or woven white models to take home right away, or select the customization option and create a phone that’s uniquely yours. Then just log onto Moto Maker to design your phone and complete your order online.

Very soon, you’ll be able to order Moto X directly online through Moto Maker. To see what’s possible, Moto Maker will open tomorrow for everyone to explore options and get inspiration.

Customizing your Moto X is simple and fun -- there are thousands of potential combinations to choose from. We’ll build it to order in Fort Worth, Texas, and ship it right to you. And for a limited time, we’ll be including Motorola Skip for free in all orders of the customized Moto X. Skip is a thin, thumb-sized clip that pairs with your Moto X and unlocks it with a simple tap.

We’ll be working hard to get your customized Moto X to you as quickly as possible. We expect that because of high demand, initial shipping times may vary. But we will get that down to 4 days or less as soon as we possibly can. We’ll also be adding digital printing in the future, so you can include a personal message on the back of your Moto X.

Please check with our partner AT&T for pricing and store locations. Moto X will be available through other carrier partners very soon.